François-Régis LAPORTE - Artistic Direction - Collection Direction - Merchandising - Wholesale
@ Draeger Paris
@ Draeger Paris
@ Atelier Boivin
Formation
@ Maison F Paris
@ BMCS
@ Delphine Murat
@ Gossuin
@ Bruuns Bazaar
Presse
@ Draeger Paris
Contact

FRANÇOIS-RÉGIS LAPORTE

SINCE OCT. 22

CAREER

130 Y.O. Group, offering since 2020 fashion accessories for men and women through 25 retail shops in France


Within the marketing department > Marketing strategy | Moving upmarket | Creation of a brand DNA | Collection plans building | 360 management of development, production, deliveries; in coordination with the creative studio, product managers, suppliers, supply chain, retail and visual merchandising team


- Marketing and retail analysis, portfolio of around 1 000 product references per season

- Introduction of new family products : leather goods & small leather goods

- Creative briefs, fabrics and components choices, technical files, manufacturers sourcing

- Product data encoding, creation of dashboards, margin management (+13%), prototypes validation, sms, pps, production follow up, factory trips

- Creation of sales tools & arguments, presentations of collections to different teams

- Forecasting of retail buying with buying team

- Implementation of the wholesale strategy

COLLECTION DIRECTOR

FR

|

EN

JUL. 2018 - FEB. 2022
JUL. 2018 - FEB. 2022

EDUCATION

JAN. 2011 - OCT. 2022
JAN. 2011 - OCT. 2022

COPYRIGHT FRANCOIS-REGIS LAPORTE ALL RIGHTS RESERVED NO PARTS OF THESE PAGES MAY BE USED FOR ANY PURPOSE REPRODUCTION OR RETRANSMISSION IN ANY FORM IS STRICTLY PROHIBITED WITHOUT WRITTEN PERMISION

SEPT. 2001 - JAN. 2003
SEPT. 2001 - JAN. 2003

OCT. 2000 - MAY 2001
OCT. 2000 - MAY 2001

JUL. 2004 - JAN. 2011
JUL. 2004 - JAN. 2011

JAN. 2003 - JUL. 2004
JAN. 2003 - JUL. 2004

PRESS

Since OCT. 22
Since OCT. 22

CONTACT