Danish Ready-To-Wear Collections for MEN and WOMEN
Parisian showroom opening | Team building and management of 3 people
HEAD OF COMMERCIAL
Commercial deployment on French, Japanese & U.S.A. markets, acquisition of 95 multi-brand stockists | Shop-in-shop openings at men & women Galeries Lafayette | Partnership with La Redoute
- Creation & updates of clients databese
- Commercial strategy set up
- Establishment of prospecting tools : seasonal performances reports for buyers, occasion mailings
- Buyers appointment, turn over expectations - 4 collections per year M&W
- Showroom & tradeshows visual merchandising
- Orders taking in showroom, tradeshows, and clients’ boutiques
- Retail buying for shops-in-shop
- Sales, deliveries, payment, disputes, reorders & resales follow up and analysis ; regular reportings to head office
- Development of a privileged relationship with clients, BtoB events set up & organisation
- Wholesale mentoring with all other commercial agents
- Hiring sales staff for the department stores, sales trainings, visual merchandising control
COMMUNICATION
- Press days organisation
- Press release writting
- Look books Mailings & e-mailing, invitations, newsletters
- Press shoppings supervising
- Press partitions follow up
- Press sales organisation
JAN. 03 - JUL. 04
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Bjorn Bruun - Directeur Artistique
CAREER
SALES AREA MANAGER
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